Surge in Off Market Properties This Fortnight - A Detailed Look

In the latest edition of Webb & Co.'s Off Market report, we've discovered an interesting trend. This fortnight has seen the highest number of Off Market properties ever recorded in our series. This surge is not just a statistical anomaly but a reflection of unique market dynamics currently at play in Sydney’s real estate landscape.

The Rise in Off Market Listings:

School Holiday Impact:

One significant driver of the increased Off Market activity is the ongoing school holiday period. Many homeowners are reluctant to launch full-scale marketing campaigns during these times, possibly due to the disruptions or privacy concerns with increased family time at home as well as acknowledging that some prospective buyers may be away. Instead, they prefer a quieter, more controlled approach to selling their property. This period allows for discreet viewings by serious buyers, facilitated by buyer's agents, which can lead to quicker and more efficient sales without the fanfare of public listings.

Tight Listing Numbers:

Another contributing factor is the current scarcity of listings in the market. Many real estate agents are reporting difficulties in securing new listings, a trend that has prompted them to explore alternative strategies. Off Market sales have emerged as an effective solution for homeowners who are hesitant about the exposure and pressures of a full On Market campaign. For real estate agents, this method serves as a crucial strategy to maintain inventory and offer exclusive opportunities to their clients.

Why Buyers Should Consider Off Market Properties:

Off Market properties offer several advantages:

  • Less Competition: With fewer buyers aware of these listings, those who do have a better chance of securing a property without the bidding wars typically seen in public listings

  • Exclusive Access: Buyers working with agents like Webb & Co. gain entry to a hidden segment of the market that is not accessible via traditional real estate platforms.

  • Potential for Better Deals: Sellers opting for Off Market sales are often motivated for quick transactions, which can translate into more favourable negotiation terms for the buyer.

The current spike in Off Market properties is an intriguing development in Sydney’s real estate market, driven by unique seasonal and market conditions. For buyers, this could be an opportune time to find hidden gems before they even hit the public market. For sellers contemplating a quiet sale, this market offers a conducive environment with ample interested buyers.

Whether you’re looking to buy or just keeping an eye on market trends, understanding these patterns can help you make informed decisions in your real estate journey.

Harrison Macourt - Associate Buyers Agent

Harrison Macourt, Sydney-based with 20+ years of local insight, is a passionate real estate expert and University of Technology Sydney student in Property Economics. Former Property Acquisition Analyst, he excels in market analysis and project evaluation, deeply understanding Sydney/NSW property. His professional, empathetic approach and strong industry connections make him a vital asset to Webb & Co. Buyers Agency.

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Why First Home Buyers Are Turning to Buyer's Agents